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UN Women

Community-Based Norms Focused Interventions: Definition and Attributes

While social norms change is a powerful tool used in various development interventions, particularly in the fields of adolescent and youth sexual and reproductive health (AYSRH), and gender-based violence prevention, there is little clarity and consensus about definitions. This brief by the Learning Collaborative to Advance Normative Change addresses this question by outlining the key attributes of a norms-focused approach and offering an operational definition of what constitutes a normative change approach for AYSRH practitioners.

Date published
  • 2019
Published by The Learning Collaborative to Advance Normative Change/ Institute for Reproductive Health